In the postmodern tradition of taking the most irreverent “cultural bottom feeders” and elevating them to the lofty heights of intellectual discourse, curator and writer Peter White, scores with It Pays to Play, an exhibition catalogue of B.C. tourist postcards since the 1950s. There is something Twin Peaks-ish about viewing the West Coast as it saw itself back then – a land embarrassingly wealthy in its natural resources being heroically tamed by modernization and industry. Through postcard idealism we see manicured gardens with smoke stacks in the distance rolling out billows of industrial carbons; and a curvaceous blonde standing riverside to accentuate the bend of a raging river. The point of White’s catalogue and exhibition is not to show B.C. as it actually was, but as it aspired to be, which invariably makes this survey more entertaining than patriotic.