M&S’s new marketing guru
Guide to experiential marketing will get unusual publicity treatment
Gadgetmania
Tech publishers bet on “digital lifestyle” titles
How to work with a publicist
A user’s guide for authors considering hiring their own freelance publicists
Local interest
A parade of memories
How VE Day celebrations in Holland brought research to life for historian Ted Barris
Retailing Outside the Lines
New Halifax bookstore tries to mix texts and trade
Romancing the Rock
Newfoundland publisher goes after Harlequin market
Indigo’s regional-buying sea change
Starting a fire
Flanker Press’s tireless marketing efforts spark growth
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